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The method digital marketing insights blog.

We’re a digital marketing agency made up of thinkers, dreamers, and doers. Take a moment to get to know us through our digital marketing insights blog and find out if we’re a fit for your business. Our aim is to make digital marketing more strategic, creative, and accountable to your bottom line.

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Insights for the business marketer.

This month's featured digital marketing insight.

Actionable marketing insights from customer journey mapping.

From identifying the initial need to online research to the actual purchase, your customer’s buying journey is more complex than ever. According to recent research, much of it takes place online, and more and more, on mobile devices. Marketers that utilize customer journey mapping for their business can come away with a greater understanding of their customers’ needs and touchpoints, significant marketing intelligence, and actionable insights.

So, just what is a customer journey map?

A customer journey map is a visual representation of your customer’s journey across your business’ marketing touchpoints. These touches could include personal selling, traditional (offline) marketing, as well as all digital marketing-from phone calls to live chat to email to social media to your website, and much more. Whatever methods you employ to reach and engage with your customers should be taken into consideration. The process helps ensure…

We believe that insights are the fuel for creativity.

Read more of our digital marketing blog for additional insights.